Mid-Year Check In

  • Jul 24, 2018

Do you remember the goals that you and your employees set back in January? Have you reached any of them yet, or have you been putting them off, saying you’ll start “next week” or even next month? Now that it’s July, we are officially halfway through the year and it’s time for a resolution check-in.

Back in January, we wrote about putting a plan into action in 2018 to generate new reviews, referrals and clients. If you’re still using the same advertising and design, and seeing the same results you saw last year, now is the time for a change – don’t put it off any longer! You still have half a year left to work on your goals and create a significant profit increase from last year.

This halfway point is also a great time to start building your plan for next year, because you can review any difference in results between different seasons. Has your business increased as the weather warms up and people flock to your city for vacations, or do your sales drop as more people spend time outside and away from their desk at work or school? This information can give insight into the type of advertising and promotional products to use as you strategize and put your new plan into action. Perhaps you weren’t seeing new leads with your previous strategy because it was too broad.

If you aren’t sure where to start, don’t worry – the experts at Impressions in Print can help! We coordinate the selection, design, decoration and production of logo merchandise, promotional products, signs and banners and commercial printing, but we also place an emphasis on helping clients select the right product or material to get the best return on their marketing investment. This means that we talk to you about your business and your goals, and help you turn them into results!

Mid-yContact Impressions in Print today at (757) 497-0671 for a no-obligation conversation about your marketing, branding and promotional product needs.


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